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Pirana Joe Rack Card


Project Brief

The PiraƱa Joe clothing, accessory and souvenir line is available throughout Mexico, the Caribbean and Alaska. They recently started selling jewelry brands and needed a rack card to spread the message. They wanted various product lines featured along with bold fonts and bright colors to get the rack card noticed.

The Outcome

The marketing team at Pirana Joe loved the bold design and ordered 150,000 rack cards for the Alaskan season.